Trump figured out how to campaign in the correct places to properly win the EC vote and correctly win the election. His strategy proved to be superior to Hillary's, even though she was backed by an administration that was spying on him, and a politically motivated media. Hillary couldn't even win an election that was rigged in her favor, and lefties are still having their temper tantrum years later.
I kept this piece from November of 2016 and never posted it though. Here are some excerpts. The entire article is well worth the read only for those (like myself back then) who really are curious as to just how Trump's "strange" campaign strategy worked to get the edge over Hillary. It really boiled down to Hillary's older methods and this rather new data-infused approach quietly directed by Kushner made all the difference. A lot to learn here. Enjoy!
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"It's hard to overstate and hard to summarize Jared's role in the campaign," says billionaire Peter Thiel, the only significant Silicon Valley figure to publicly back Trump. "If Trump was the CEO, Jared was effectively the chief operating officer."
"Jared Kushner is the biggest surprise of the 2016 election," adds Eric Schmidt, the former CEO of Google, who helped design the Clinton campaign's technology system. "Best I can tell, he actually ran the campaign and did it with essentially no resources."
No resources at the beginning, perhaps. Underfunded throughout, for sure. But by running the Trump campaign--notably, its secret data operation--like a Silicon Valley startup, Kushner eventually tipped the states that swung the election. And he did so in manner that will change the way future elections will be won and lost. President Obama had unprecedented success in targeting, organizing and motivating voters. But a lot has changed in eight years. Specifically social media. Clinton did borrow from Obama's playbook but also leaned on traditional media. The Trump campaign, meanwhile, delved into message tailoring, sentiment manipulation and machine learning. The traditional campaign is dead, another victim of the unfiltered democracy of the Web--and Kushner, more than anyone not named Donald Trump, killed it.
A power vacuum awaited him at Trump Tower. When FORBES visited the Trump campaign floor in the skyscraper a few weeks before Kushner's Springfield epiphany, there was literally nothing there. No people--and no desks or chairs or computers awaiting the arrival of staffers. Just campaign manager Corey Lewandowski, spokesperson Hope Hicks and a strategy that centered on Trump making headline-grabbing statements, often by calling in to television shows, supplemented by a rally once or twice a week to provide the appearance of a traditional campaign. It was the epitome of the super-light startup: to see how little they could spend and still get the results they wanted.
Kushner stepped up to turn it into an actual campaign operation. Soon he was assembling a speech and policy team, handling Trump's schedule and managing the finances. "Donald kept saying, 'I don't want people getting rich off the campaign, and I want to make sure we are watching every dollar just like we would do in business.'"
That structure provided a baseline, though still a blip compared with Hillary Clinton's state-by-state machine. The decision that won Trump the presidency started on the return trip from that Springfield rally last November aboard his private 757, dubbed Trump Force One. Chatting over McDonald's Filet-O-Fish sandwiches, Trump and Kushner talked about how the campaign was underutilizing social media. The candidate, in turn, asked his son-in-law to take over his Facebook initiatives.
Despite his itchy Twitter finger, Trump is a Luddite. He reportedly gets his news from print and television, and his version of e-mail is to handwrite a note that his assistant will scan and attach. Among those in his close circle, Kushner was the natural pick to create a modern campaign.
Full article at...
https://www.forbes.com/sites/steven...shner-won-trump-the-white-house/#5d30ec83af68