Inversion Fallacy. YOU don't know the difference. I've already told you what bigotry is... To be more specific, bigotry is a form of the compositional error fallacy which involves people as the class. An example of this would be "All Christians are uneducated" or "All Southerners are backwoods hicks". If one were to also include a genetic trait as the property, then it would also be racism. An example of this would be "All Conservatives are old white men".
An insult, on the other hand, is a verbal attack directed towards someone's attributes. "You're a dumb ****" and "you're a fat slobbering buffoon" are both examples of what an insult is.
Also, "Google it" is NOT an argument, thus it was summarily dismissed on sight.