LoneLaugher
Verified User
Actually that is a great question and given their franchise model, I would say no. But since I don't the cost of every Big Mac in every market I can't tell you.
It is however irrelevant to my larger point which is that there isn't a lot of price elasticity of demand in a Big Mac.
If McDonalds could charge $.68 more per Big Mac and not see a decrease in demand they would do it. That would add $374,000,000 to their top line. They could offer to split 50% of it with the workers and it wouldn't matter.
McDonalds charges what it charges because that is what the market will bear.
Now some have said "but if McDonalds did this, it would be a boon feor business". There is zero proof of this. They also ignorantly claim "buf if every other fast food place did this, it would be a net wash". That would be collusion and run afoul of the gobblement.
I highly suggest a course in economics for my liberal friends
I submit that unless you can answer questions like that, you cannot make the assumptions that you are making with any certainty. The business model that we are talking about is mature and very complex. While I understand the impulse to simplify things for a neat and tidy discussion, it is not the method that will lead you to a better understanding of the matter.
If it is proven that a Big Mac can be sold at the same price in a market with a 10 dollar minimum wage as it is in a market with an 8 dollar minimum wage, would the discussion become a little more complicated? If it were then proven that the cost to make that Big Mac was higher in the market with the 10 dollar minimum by about 7 cents, but the number of Big Macs sold per capita was higher by 10%, would you prefer to own the store in the place with the 10 dollar minimum or the 8 dollar minimum.