Maybe you should have been a bit more observant in your travels ever since right around that BLM riot/protest shit. Colleges everywhere had voter reciting booths.
It's obvious he was buying votes. Voters hoping to get $20,000 they didn't have. I buy something every year and get nothing for it. School taxes, for one.
Voting registration drives have been going on campuses since the mid 20th century.
And they are not run by the college administration.
They are run by private citizens, usually students, who are engaged in our democracy.
I remember even seeing a voting drive table set up by the College Republicans club on campus at UC Davis