State officials said the Covered California website got 645,000 hits during the first day of enrollment, far fewer than the 5 million it reported Tuesday.
The state exchange had cited the 5 million figure as a sign of strong consumer interest and a major reason people had so much difficulty using its $313-million online enrollment system.
Dana Howard, a spokesman for Covered California, said the error was the result of internal miscommunication.
"Someone misspoke and thought it was indeed 5 million hits. That was incorrect," he said.
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Howard said the revised Web traffic still represents a huge response. He said the number of unique online visitors Tuesday was 514,000 and the state received 19,000 calls.
