CNN+ Is on Its Deathbed and I Can’t Stop Laughing
- Thread starter Legion
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T. A. Gardner
Serial Thread Killer
Well, there goes non-stop coverage of the war in Ukraine...
T. A. Gardner
Serial Thread Killer
Wouldn't CNN+ be better termed a disservice?
Noking
Fight authoritarianism support Noking
CNN+, the troubled subscription-based streaming service from the equally troubled CNN, has had a devastatingly embarrassing launch, and it looks like it will probably be killed soon—an undeniable act of mercy, saving the pathetic service from a slow and painful death.
According to Axios, “Warner Bros. Discovery has suspended all external marketing spend for CNN+ and has laid off CNN’s longtime chief financial officer as it weighs what to do with the subscription streaming service moving forward.”
The network hoped CNN+ would net 2 million U.S.-based subscribers in its first year, but in just under a month of operation, the service has acquired a paltry 150,000 subscribers and reportedly has fewer than 10,000 daily viewers. Nevertheless, CNN executives actually think the launch has been successful. Warner Bros. Discovery executives disagree, however. Probably because they’re right.
With marketing being axed for CNN+, there’s likely no light at the end of the tunnel for CNN+, which has $300 million invested in its development and marketing.
According to a recent report, Chris Wallace, who left his gig at the number-one-rated Fox News to host his own show on CNN+, is having “daily tantrums” over the “miserable launch” of CNN+ and is threatening to walk.
https://pjmedia.com/news-and-politics/matt-margolis/2022/04/19/cnn-is-on-its-deathbed-and-i-cant-stop-laughing-n1591093
pjmedia
But Americans are rapidly waking up to how peofoundly the Mind Molders (nee journalists) have betrayed us...now might be a great time to start doing journalism again....with a "We have heard you, we will do better!".
Noking
Fight authoritarianism support Noking
Isn't propagating fake news like Fox News does a disservice?????????????????????
T. A. Gardner
Serial Thread Killer
Way to change the subject with a non sequitur in the form of a red herring...
Warner Media to shut down CNN Plus just a month after launch
Warner Bros/Discovery has decided to shut down CNN Plus, the $350 million digital streaming gamble championed by former chief Jeff Zucker, barely a month after it launched.
After closing on the acquisition of Warner earlier this month, new chief executive David Zaslav’s team had been reviewing CNN’s business and whether it made sense to invest in a streaming service for the cable news channel, according to people familiar with the matter.
Warner’s old guard, including Zucker and previous Warner Media chief Jason Kilar, had pushed an ambitious plan to build a CNN streaming service that would launch the news network into the future, earmarking $350 million for the effort this year.
CNN executives had raced to launch the service on March 29, just a week before the Warner-Discovery deal closed.
The decision to shut CNN Plus at the end of April is the latest change under Zaslav, who this month replaced nearly all of Warner’s senior management with his own team.
The news came on the same day that Warner reported its first quarter operating profits had fallen by a third from a year ago to $1.3bn, which the company blamed on the launch of CNN Plus and lower advertising revenues.
https://www.ft.com/content/6795270a-87d6-4a3c-b3ba-bdd0c9d3c18c
Warner Bros/Discovery has decided to shut down CNN Plus, the $350 million digital streaming gamble championed by former chief Jeff Zucker, barely a month after it launched.
After closing on the acquisition of Warner earlier this month, new chief executive David Zaslav’s team had been reviewing CNN’s business and whether it made sense to invest in a streaming service for the cable news channel, according to people familiar with the matter.
Warner’s old guard, including Zucker and previous Warner Media chief Jason Kilar, had pushed an ambitious plan to build a CNN streaming service that would launch the news network into the future, earmarking $350 million for the effort this year.
CNN executives had raced to launch the service on March 29, just a week before the Warner-Discovery deal closed.
The decision to shut CNN Plus at the end of April is the latest change under Zaslav, who this month replaced nearly all of Warner’s senior management with his own team.
The news came on the same day that Warner reported its first quarter operating profits had fallen by a third from a year ago to $1.3bn, which the company blamed on the launch of CNN Plus and lower advertising revenues.
https://www.ft.com/content/6795270a-87d6-4a3c-b3ba-bdd0c9d3c18c
CNN+ Is Shutting Down One Month After Launch
Warner Bros. Discovery is shutting down CNN+ as of April 30.
“This decision is in line with WBD’s broader direct-to-consumer strategy,” said Chris Licht, the incoming CEO of CNN, in a statement.
https://variety.com/2022/tv/news/cnn-plus-shut-down-warner-bros-discovery-1235237913/
Warner Bros. Discovery is shutting down CNN+ as of April 30.
“This decision is in line with WBD’s broader direct-to-consumer strategy,” said Chris Licht, the incoming CEO of CNN, in a statement.
https://variety.com/2022/tv/news/cnn-plus-shut-down-warner-bros-discovery-1235237913/
