Coca-Cola Great Britain announced Tuesday that the company will introduce packaging that keeps bottle caps attached to ensure that customers can easily recycle the entire package. The company said in a statement that plastic bottle lids have been recyclable for several years but are often discarded or littered. Our innovative new design means that the cap stays connected to the bottle after opening, reducing the potential for it to be thrown away while still giving our customers the experience they know and love," the statement read.
The new lids hit the market Tuesday on 1.5-liter bottles of Fanta, Diet Coke and Coca‑Cola Zero Sugar in Scotland, the company said. The caps will be attached to every bottle across Coca‑Cola Great Britain’s brand by early 2024. The move makes Coca-Cola the first major soda company to announce the change to attached caps across its entire brand in Great Britain, according to Coke's announcement. "This is a small change that we hope will have a big impact, ensuring that when consumers recycle our bottles, no cap gets left behind," Coca-Cola Great Britain general manager Jon Woods said in a statement.
