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Cars Without Borders: Does “Made in America” Really Matter Anymore?
For all the talk about the resurgence of American automakers, "Made in America" is really a matter of marketing. For example, a Honda Accord made and assembled in America has 80% U.S.-sourced parts vs. 65% for a Ford Escape, Resnick notes in the accompanying video, taped at the show earlier this week.
"It's built in America. Designed in America. Marketed in America and sold in America," he says of the Accord. "It's an American car with a Japanese nameplate."
In fact, Resnick notes Honda exports cars made at its plants in Alabama and Ohio from America to 30 other countries. On the other hand, some Ford, GM and Chrysler cars are imported to America from Mexico and Canada.
In an increasingly integrated global economy, the reality is car companies have no borders anymore. Of course, where an automaker is domiciled matters in terms of where the profits from a sale ultimately end up, but U.S. consumers really don't care all that much anymore about where a car is made, or whether the manufacturer is based in America or Asia or Europe, Resnick says.
"When Toyota first starting building trucks in the U.S., people thought there'd be a big resistance against it," he recalls. "In fact, Toyota is building lots of trucks in the U.S. and they're sold everywhere."
http://finance.yahoo.com/blogs/dail...oes-made-america-really-matter-134034850.html
wake up people like midcan who claim you're not patriotic unless you buy an american car...i've been saying this for years yet you people keep repeating your tired mantra
For all the talk about the resurgence of American automakers, "Made in America" is really a matter of marketing. For example, a Honda Accord made and assembled in America has 80% U.S.-sourced parts vs. 65% for a Ford Escape, Resnick notes in the accompanying video, taped at the show earlier this week.
"It's built in America. Designed in America. Marketed in America and sold in America," he says of the Accord. "It's an American car with a Japanese nameplate."
In fact, Resnick notes Honda exports cars made at its plants in Alabama and Ohio from America to 30 other countries. On the other hand, some Ford, GM and Chrysler cars are imported to America from Mexico and Canada.
In an increasingly integrated global economy, the reality is car companies have no borders anymore. Of course, where an automaker is domiciled matters in terms of where the profits from a sale ultimately end up, but U.S. consumers really don't care all that much anymore about where a car is made, or whether the manufacturer is based in America or Asia or Europe, Resnick says.
"When Toyota first starting building trucks in the U.S., people thought there'd be a big resistance against it," he recalls. "In fact, Toyota is building lots of trucks in the U.S. and they're sold everywhere."
http://finance.yahoo.com/blogs/dail...oes-made-america-really-matter-134034850.html
wake up people like midcan who claim you're not patriotic unless you buy an american car...i've been saying this for years yet you people keep repeating your tired mantra
