Dismal Samba TVs Ratings Numbers for Super Bowl 2026, ( - 13% ) esp. Halftme Show. (- 39% )

The facts are coming out.

13% drop in total Super bowl viewership from 2025, and a whopping 39% drop in halftime show viewership.







Based on Samba TV data from February 2026, Super Bowl LX (Seahawks vs. Patriots) reached 48.6 million U.S. households, a 13% decline from the 2025 game. The Bad Bunny halftime show was watched by 26.5 million households, a 39% drop from the previous year.
Key findings from Samba TV:
  • Total Viewership: 48.6M households (13% YoY decrease).
  • Halftime Show: 26.5M households (39% YoY decline).
  • Demographic Shift: Modest changes, with Hispanic viewership at -8% and Black viewership at -4% compared to the overall average.
  • Context: The decline was partly attributed to a competing alternative halftime show.
Ah, “fourth-most-watched halftime,” fourth out of sixty, yeah, big failure, what were Kid Rock’s lip syncing debacle’s rating
 
Grokmeister is lying yet again.

Overall Success: Very Strong but Not Record‑Breaking

Massive Viewership

Bad Bunny’s Apple Music halftime show drew 128.2 million viewers, making it one of the most‑watched halftime shows in history, though slightly below Kendrick Lamar’s 2025 record of 133.5 million.

Social Media Dominance

The show set an all‑time NFL social media record, generating 4 billion views in the first 24 hours, a 137% increase over last year. This is the highest social consumption ever recorded for an NFL halftime performance.

Spanish‑Language Milestone

Telemundo averaged 4.8 million viewers during the halftime segment, making it the most‑watched Spanish‑language Super Bowl halftime broadcast in U.S. history.

Comparison to the Alternative Show

Turning Point USA’s “All‑American Halftime Show” peaked at 6.1 million concurrent YouTube viewers, a fraction of the NFL broadcast’s audience, confirming that the official halftime show overwhelmingly dominated viewership.


Conclusion

The 2026 halftime show was highly successful by every measurable standard—huge TV audience, record‑shattering social engagement, and historic Spanish‑language viewership. While it didn’t surpass last year’s all‑time TV record, it still ranks among the top four most‑watched halftime shows ever and delivered unprecedented global reach.
Dumbfuck showing his ignorance...again.


SAMBA is a ratings service that gathers real ratings for advertisers, not a random "poll".
 

1. Total Audience Reach

  • Bad Bunny: Averaged 128.2 million viewers on NBC/Peacock/Telemundo during the live halftime window — one of the most‑watched halftime shows in history.
  • Kid Rock (TPUSA alternative show): Peaked at 6.1 million concurrent YouTube viewers, with ~19–21 million total views in the first day.
Advantage: Bad Bunny by an enormous margin.


2. Platform Strength

  • Bad Bunny: Broadcast on national television + NFL digital platforms, giving it massive reach.
  • Kid Rock: Streamed primarily on YouTube and conservative networks; no national broadcast distribution.
Advantage: Bad Bunny (far broader distribution).


3. Cultural & Media Impact

  • Bad Bunny: Generated huge social engagement and was positioned as a major global pop event.
  • Kid Rock: Framed as a political counter‑program; strong engagement within conservative media circles but limited mainstream penetration.
Advantage: Bad Bunny (mainstream cultural impact).


4. Post‑Show Viewership

  • Bad Bunny: NFL YouTube upload surpassed 61 million views quickly.
  • Kid Rock: TPUSA upload reached ~21 million views in the same period.
Advantage: Bad Bunny (roughly triple the views).


Bottom Line

Bad Bunny’s halftime show was massively more successful by every measurable metric — TV audience, digital views, cultural reach, and media coverage. Kid Rock’s show performed well within its niche, drawing millions online, but it was not remotely competitive with the official halftime broadcast.
When you use a quote that large you are supposed to give the source.
 
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