Poor UA, they should make the dumb ass Plank walk the plank....Curry is the company’s most important athlete endorsement, with Morgan Stanley pegging his value to Under Armour at $14.1 billion in 2016.
Curry, the Golden State Warriors’ two-time NBA MVP, has an endorsement contract with Under Armour running through 2024 that’s reportedly worth more than $4 million a year.
On Tuesday, Plank told CNBC that Trump was good for American business. “To have such a pro-business president is something that is a real asset for the country,” he said. On Wednesday, the company released a statement that stressed it was focused on business issues, not Trump’s more controversial actions. “We engage in policy, not politics,” the statement said.
In an interview with the San Jose Mercury News, Curry said he was surprised that Plank had praised Trump, but he said that didn’t mean he would leave the sneaker and apparel company — yet. “It’s a fine line, but it’s about how we’re operating,” Curry said, “how inclusive we are, what we stand for.”
But Curry said he would leave if that line were crossed. “If I can say the leadership is not in line with my core values, then there is no amount of money, there is no platform I wouldn’t jump off if it wasn’t in line with who I am.”
Alienating Curry would be a disaster for Under Armour UAA, +0.28% at a time when it can scarcely afford one. Under Armour’s stock suffered a number of downgrades in the past week after disappointing earnings. The company’s shares are down more than 30% in the past month and are down almost 73% in the past 12 months.
Curry is the company’s most important athlete endorsement, with Morgan Stanley pegging his value to Under Armour at $14.1 billion in 2016.
Curry, the Golden State Warriors’ two-time NBA MVP, has an endorsement contract with Under Armour running through 2024 that’s reportedly worth more than $4 million a year.
On Tuesday, Plank told CNBC that Trump was good for American business. “To have such a pro-business president is something that is a real asset for the country,” he said. On Wednesday, the company released a statement that stressed it was focused on business issues, not Trump’s more controversial actions. “We engage in policy, not politics,” the statement said.
In an interview with the San Jose Mercury News, Curry said he was surprised that Plank had praised Trump, but he said that didn’t mean he would leave the sneaker and apparel company — yet. “It’s a fine line, but it’s about how we’re operating,” Curry said, “how inclusive we are, what we stand for.”
But Curry said he would leave if that line were crossed. “If I can say the leadership is not in line with my core values, then there is no amount of money, there is no platform I wouldn’t jump off if it wasn’t in line with who I am.”
Alienating Curry would be a disaster for Under Armour UAA, +0.28% at a time when it can scarcely afford one. Under Armour’s stock suffered a number of downgrades in the past week after disappointing earnings. The company’s shares are down more than 30% in the past month and are down almost 73% in the past 12 months.
Curry is the company’s most important athlete endorsement, with Morgan Stanley pegging his value to Under Armour at $14.1 billion in 2016.
