Things that did not help him were:
1) His refusal to release his tax returns, like his father did.
Why does no one demand more personal info on Obama ? and why does his personal success matter so much ? Class envy ?
2) His failure to distance himself from Donald Trump.
Trump was a non factor, he had no personal relationship with Trump....media hype at best
3) His failure to respond to being swiftboated about his experience with Bain.
Swiftboated is right....he actually did respond, with no media coverage to spread the response...
4) His oldfashoned perspective on women.
???????....His wife is unhappy?....
5) His lying about the, "you did not build that" remark.
Did Obama not say those exact words...implying no one is successful without government......?...and thats nonsense
6) His 47% comment, and refusal to immideatly apologise.
He said 47% of the people don't pay income tax and his proposal to lower that tax will not resonate with them....thats the context of his comment...
7) The desperation of the Jeep ads.
Did the bloomberg artical way something different ?.....its exactly what the article said....hes not responsible for its accuracy...